It’s important to remember that journalists write news for a living.
The most serious ones don’t cover fluff, glowing client testimonials or blatant self promotion. That’s why it’s important to get to the heart of a story and cover in a way that compels the media to pick it up, and even better, run it as is. But that’s just a part of public relations. From event planning to community activism to guerilla marketing tactics, good ink is seriously good for business. We have team partners who can gain impact from effective PR efforts globally, nationally, regionally and locally.